Redefining the Future of Listening: Design Innovation with PSZ Technology

Client : NTT sonority,Inc

Design Consulting, Industrial Design


For the development of a personal ear speaker utilizing Personalized Sound Zone (PSZ) technology to encapsulate sound, we participated from the brand’s inception, handling industrial design alongside branding efforts.
Aiming for a new level of comfort that feels natural all day and suits everyone, we repeatedly tested earphone fitting to achieve the ideal fit.
The earbuds’ unique shape, devoid of ordinary audio cues and individuality, represents a product defined as a “door connecting to two worlds.